Background

Laura Schnarr is a marketing and creative strategist in Colorado Springs. Her design background—mixed with experience in marketing strategy—gives Laura her niche in leading strategic creative campaigns with high-level objectives and a strong focus on brand voice. After working at in-house marketing positions, agencies large and small, and freelancing in the Colorado Springs community, Laura finally took the leap to open Neon Pig Creative, a creative agency in downtown Colorado Springs, with two partners in 2017.

Laura has been a part of AAF since she was in college, leading the student chapter at her school and then working her way up to President of AAF Colorado as a professional. She now sits on the AAF District 12 Board of Directors as Governor of the Board, where she helps bridge the gap between local chapters and the national organization. Her network expanded throughout the years to include her volunteerism for several other local organizations, including AIGA, Colorado Springs Rising Professionals, Connect COS, Spring Spree, and the PPSC Advisory Board.

 

Professional Experience

As Director of Strategy at Neon Pig, Laura oversees campaign and brand strategies while focusing on the psychographics of target audiences to tell stories and create connections through design. She also helps mold the minds of the future creative generation as an adjunct instructor of Multimedia Graphic Design at Pikes Peak State College.

An avid snowboarder, runner, and volleyball player, anything "Colorado" calls to her heart. She is an insufferable hockey fanatic (go Avs!) but would be good friends with anyone over a craft brew or good wine.

Honors & Awards

Laura has won the Next Generation Award and Marketing Strategist of the Year Award through the AAF Colorado Local Icon Awards, and was the recipient of the Silver Medal Award in 2022.

 

Classes Taught

MGD 2021 Computer Graphics I
MGD 2089 Capstone